OpsTower opens 24 SeptemberGet early access
Boomerang · Returns & Exchange

A returns experience that keeps the sale

Customers hate emailing for returns; you hate processing them. OpsTower gives your store a self-serve return & exchange center on your own domain — exchange-first, policy-driven, with reverse pickups scheduled automatically.

returns.yourbrand.com — Return & Exchange CenterSample data
🪃
Order #10287 · Asha K.
Requested
Pickup scheduled
Refunded
Exchange — size L → XLReverse pickup today
Return — did not fitRefund in 2 days
Exchange — colour swapAwaiting approval
18
Exchanges
6
Refunds

Everything included

Every capability below is in the plan for the tiers listed under Pricing — there is nothing to unlock inside the module itself.

Hosted portal, your domain

returns.yourbrand.com — customers enter an order number and phone, pick items, choose exchange or refund. No login needed.

Exchange-first flows

Size and color swaps presented before refund options, with live inventory checks — brands running exchange-first flows typically convert 25–40% of refund requests into exchanges.

Policy engine

Return windows, category exclusions, condition requirements and COD-refund rules — your policy enforced automatically, exceptions escalated.

Automatic reverse pickup

Approved returns schedule a reverse shipment via Shiprocket instantly — with the pickup-API guardrails we learned running our own returns.

Refund workflows

Refund to source, store credit, or bank transfer for COD — triggered on QC pass, tracked end-to-end.

Reason analytics

Structured return reasons (size, quality, expectations) feed a dashboard that tells you which products to fix.

Connects to

Works with what you already run

Returns are raised against real Shopify orders, reverse pickups booked in Shiprocket, refunds through your gateway.

Shopify logo
Shopify
Commerce
Shiprocket logo
Shiprocket
Logistics
Razorpay logo
Razorpay
Payments
WhatsApp logo
WhatsApp
Messaging & Social
See every integration →

Every one of these is live today

What Boomerang keeps in the business

A return you turn into an exchange is revenue you keep. The portal offers the swap first, checks stock live, and only reaches the refund options when there's genuinely nothing to swap for.

returns.yourbrand.com — your domain, your branding
Exchanges offered before refunds
Live inventory checks on every swap
Return windows and category rules you set
COD-refund rules handled separately
Reverse pickup booked with Shiprocket on approval
Refund to source, store credit, or bank for COD
Structured reasons that tell you what to fix

Returns are a second chance at revenue

In Indian fashion and accessories, return rates of 15–25% are normal. The difference between a brand that bleeds and a brand that compounds is what happens next: a refund loses the sale, an exchange keeps it plus the customer.

Every request follows your rules, every reverse pickup is tracked in the same Ship dashboard as forward logistics, and customers get WhatsApp updates at each step via Engage — request received, pickup scheduled, refund issued.

This playbook comes out of running returns for an Indian eyewear operation, including the traps that cost us weeks: reverse shipments have their own API rules, and calling the wrong pickup endpoint makes returns vanish from courier panels entirely. Our integration encodes those lessons so you never have to learn them.

Frequently asked

Does it work with COD orders?

Yes — COD refunds go to store credit or bank transfer (customer enters details in the portal), prepaid refunds go back to source.

Can I customize the portal?

Fully — your logo, colors, copy and policy text. Enterprise plans get bespoke flows (e.g., video QC for high-value items).

How do exchanges handle price differences?

Equal swaps ship immediately; upgrades generate a payment link for the difference; downgrades issue store credit.

Explore the rest of the platform

Pricing

Boomerang is included from ₹8,999/month

One subscription, every module in your tier. WhatsApp message fees are billed to you by Meta directly and are never marked up.

Billed monthly. Switch or cancel any time.

Free trial

₹0/14 days
No card required
Boomerang included

Everything, for 14 days

Seeing it work on your own orders before you pay anything.

Stores
1
Seats
1
Contacts
Unlimited
Start free
What you get
  • Every module unlocked
  • Pulse · Radar · Pilot · Boomerang · Raves
  • Echo switched on, free
  • Extra seats, free
  • Full flow builder + AI
  • All 13 ready-made flows
  • Your own WhatsApp number
  • No card required

Starter

₹1,999/mo
billed monthly
No Boomerang

Stop the two biggest leaks

Brands doing 300–1,500 orders a month, mostly COD.

Stores
1
Seats
1
Contacts
25,000
Start 14-day trial
WhatsApp
  • Your own Meta WhatsApp account
  • No markup on Meta’s rates
  • Campaigns with audience preview
  • Template manager + Meta submission
  • 7 templates written for you
  • 20-template catalogue
  • Shared team inbox
  • 24-hour window countdown
  • 40 messages / second
  • Click-to-WhatsApp ad leads

Growth

₹3,499/mo
billed monthly
No Boomerang

Fulfilment on rails

Brands doing 1,500–4,000 orders a month.

Stores
1
Seats
3
Contacts
1,00,000
Start 14-day trial
Everything in Starter, plus
  • Pilot — auto-fulfilment rules
  • Dry-run safety on every rule
  • Campaign scheduler
  • Campaign click tracking
Cheapest with Boomerang

Pro

₹8,999/mo
billed monthly
Boomerang included

The whole post-purchase stack

Brands doing 4,000–12,000 orders a month that want one dashboard.

Stores
1
Seats
10
Contacts
5,00,000
Start 14-day trial
Everything in Growth, plus
  • Boomerang — returns portal
  • Runs on your own domain
  • Raves — photo reviews
  • Cross-module automations

Unlimited

₹18,999/mo
billed monthly
Boomerang included

Everything, including your own apps

Brands doing 12,000+ orders a month that want the apps and the API.

Stores
1
Seats
25
Contacts
20,00,000
Start 14-day trial
Everything in Pro, plus
  • Pocket — your own iOS + Android apps
  • We publish it, then transfer it to you
  • Pocket monthly included — the one-time build is quoted separately
  • Full REST API
  • Webhooks

Ready to see it on your store?

14-day free trial, no card required. Or talk to us for a fully customized setup for your brand.

Start free trial